Eryca has developed and implemented courses for the London College of Fashion, starred in a No.1 trending Netflix documentary, SKIN, and has held positions at the Prince’s Trust, their Lifestyle & Wellbeing Expert, and currently one of their Beauty Business Coaches. Eryca strives to make change happen.
Eryca Freemantle, the founder of E.A.T.O.W. ACADEMY, is known across the globe as a leading business strategist. Her career started over 35 years ago having studied at London Complexion School of Make-up where she was discovered and become the number one make-up artist on their books, working with Island Records and their mega stars, travelling and working in over 30 countries. She is one of the most successful women working in diversity and the business of makeup, consulting for brands since 1995. She has developed and implemented courses for the London College of Fashion, starred in a No.1 trending Netflix documentary, SKIN, and has held positions at the Prince’s Trust, their Lifestyle & Wellbeing Expert, and currently one of their Beauty Business Coaches. Eryca strives to make change happen.
Eryca has never been one to hide in the shadows. Recent events, COVID 19 and black lives matter, forced her to come out of retirement and pass on her expertise, throughout the makeup industry. Recently CEW and Arthur Edwards amongst GLOBAL COSMETIC NEWS asked for her expertise.
In 2014 Forbes Magazine defined her as ‘the woman to watch in the business of makeup space”
E.A.T.O.W.’s Make-Up Academy core value is to empower the younger generation to be equipped for all, and an ever-changing society, new rules and potentially ever-changing regulations.
The business of make-up is heavily underestimated; although young women are equipped with the tools of makeup brushes, it’s imperative that they are equipped with the knowledge to the business of make-up, enabling them to propel and navigate to new heights, seeing opportunities where they would not normal look. It is possible to achieve more and reach extreme heights of success with the knowledge of the make-up business. Hence why our courses are in demand across the globe.
E.A.T.O.W. will pass on the baton, through generations, leaving its mark on history. Leave your mark with a brush in one hand and a pen in the other.
Start following our Instagram @E.A.T.O.W. Academy. ( note this is different to our Instagram for the community which is @eatowglobal)
You will receive a monthly group session for one hour mentorships & career advice with Eryca Freemantle each month one of the following will be discussed through LIVE WEBINARS.