Its with great pride and joy that I get to work with some of the industry’s most elite people and brands. Most of my relationships are over 15 years old – some
even longer, and are still going strong. 
To work with you all is making a small part of history.  Never before has it been important to stand United as it is now. 
Together we will overcome and rise to every challenge.
Together we will continue to celebrate.” 

– Eryca Freemantle


We honour and award our distinguished guests in the beauty, business, film, entertainment, media and creative industry. Our award is in recognition for tireless hard work and devotion. We serve to recognise individuals who have contributed to shaping their industries. Through their pioneering work, these individuals work extremely to make a difference. The positive impact their work has had on their industry is a testament to their hard work and dedication.

Our award is in recognition of their nurtured talent and outstanding leadership qualities. Their desire and drive for excellence has had such beneficial results in the industry. We wish all our ICONS many more years of continued success!

E.A.T.O.W ICON Red Carpet Awards Ceremony 2021

Friday 29 October 2021, 6.00pm, Victoria Hall, EbonyLife Place, Lagos, Nigeria

This special event celebrates and acknowledges the achievements of leading women around the world, across diverse industries. In attendance, there will be VIPs and our E.A.T.O.W delegation of business people from the UK and USA beyond…

We are in partnership with the Department for International Trade and EbonyLife Place. Our events are held at the prestigious Victoria Hall, EbonyLife Place, Lagos Nigeria, where we honour leading women in the beauty, media, finance, entertainment, business and creative arts industries.

This is a major international project, in Africa, held annually and encourages people to do business in and out of Nigeria and beyond. The opportunities presented cement relationship with leading organisations around the globe to operate out of Africa.


E.A.T.O.W ICONS 2020

Get to meet Our Influential Icons From Different Walks of Life


Bernicia Boateng

CEO of Bernicia, Boateng Studios {UK ICON)


She is considered one of the prominent leaders of change in the beauty and makeup industry and is ranked on Forbes Under 30 list for arts and culture. She launched Bernicia Boateng Studios in London to educate women on all things makeup while supporting disadvantage young women and girls.

Lynette Dwaah

Makeup Influencer,Youtube Vlogger(UK ICON)


A Vlogger who has built an audience of more than 120,000 YouTube subscribers creating get-ready-with-me videos, makeup , etc. She is also known for her frequent discussion videos covering everything from sex to relationships. Content Designer and Digital Marketing at Melachild LTD

Daniella Genas

Entrepreneur and Business Coach (UK ICON)


Daniella is a multi-award-winning entrepreneur and business coach. Through her business, 'She’s The Boss International', Daniella helps SMEs to transform their businesses. She has used her techniques, experience, and training to generate significant results among the companies

Errol Douglas MBE

CEO of Errol Douglas (UK ICON)


Hairstylist Errol Douglas MBE is a favourite among clients and industry peers. He has won many awards during a 3-decade career, most recently Hair Magazine’s “Hair Hero 2013”, Most Wanted “Creative Talent” 2013. He is the current President of the Fellowship for British Hairdressing, channelling his

Kate Henshaw

Multi award-winning actress, philanthropist, (Nigerian ICON)


Kate has carved out a career as one of the country’s leading ‘Nollywood’ talents. Holding various goodwill ambassadorial roles, she is also recognised as one of the modern voices of Africa. She is regularly invited to attend high-profile events, collaborate with brands, and has hosted a TEDx talk.

Uche Natori

Makeup Industry Influencer (UK ICON)


Uche Aka The Base Queen she is a self-taught makeup enthusiast whose engaging beauty and fashion content inspires her 400,000 followers. She is featured on her YouTube channel and has created content for her own mini community online.

Adeola Gboyega

Professional Make-up Arts and Beauty Expert (UK ICON)


A professional make-up artist and beauty expert with over 10 years industry experience, Adeola Gboyega has worked for big beauty brands such as Clarins, Lancome, Bobbi Brown and Pat McGrath Labs. Gboyega has become well known

Dr Ateh Jewel

Beauty Journalist, Broadcaster and Diversity Advocate


Beauty journalist, broadcaster and diversity advocate. She has been in the publishing industry for 20 years and regularly writes about beauty, politics and culture for Glamour, The Guardian, Marie Claire and Allure. She has a beauty and wellness range

Tara Fela Durotoye

CEO of House of Tara International (Nigeria ICON)


Tara is the founder and CEO of House of Tara International. She is considered a major force in the African female entrepreneurship community, and in the makeup industry. Tara is a renowned thought leader and major influencer, sharing her 20+ years of experience

Banke Meshida Lawal

CEO of BMPro (Nigerian ICON)


Banke is a Nigerian make-up artist and the founder and CEO of BMPro Makeup Group, a make-up and cosmetology firm in Nigeria. Her prominent clients include first ladies, billionaires, and celebrities. She is the first recipient of the E.A.T.O.W ICON Award,

Vannessa Amadi-Ogbonna

CEO VA-PR Publicity, (Nigeria ICON)


CEO of award-winning public relations firm VA-PR Publicity, with a career in PR & Marketing spanning over 23 years. Vannessa has created publicity campaigns for clients who include afrobeat stars Davido, Tiwa Savage, Fireboy DML, British R&B singer Estelle, Usher, Ne-Yo, Ciara, and the MOBO Awards. She also served as the UK and European publicity for Grammy Award winner, the late Whitney Houston.

Oke Maduewesi

Founder/CEO Zaron (Nigerian ICON)


Oke Maduewesi (Ms) is currently the Founder/Chief Executive Officer (CEO) of Zaron group of companies, comprising Zaron International Limited and Zaron Cosmetics Limited who are manufacturers, distributors and marketers of beauty care products under the Zaron brand. Through vision, perseverance and hard work, she has been able to build the Zaron brand into one of the strongest and fastest growing cosmetic brand in Africa.

Michela Wartebi

Make Up Artist and Educator (USA ICON)


Michela Wartebi Is a multi-award-winning entrepreneur and business coach. Through her business, 'She’s The Boss International', Daniella helps SMEs to transform their businesses. She has used her techniques, experience, and training to generate significant results among the companies she has worked. Michela thrives in collaborative creative environments with a keen business acumen and entrepreneurial spirit.

Sharon Chutter

CEO of Uoma Beauty (USA ICON)


Sharon Chuter is the Nigerian-born founder of UOMA Beauty who has made a big impact in the the beauty industry in since launching her enterprise on Thursday, April 25th 2019 at Neuehouse, Los Angeles, CA. Since then, Sharon Chuter has steered her venture through a Covid 19 disrupted year from Los Angeles and London and made global headlines when she called for more representation for Blacks in the fashion and beauty

E.A.T.O.W ICONS 2021

Get to meet Our Influential Icons From Different Walks of Life

Chinelo Anohu

CEO Africa Investment Forum, AFDB (Nigerian ICON)


Chinelo Anohu is a Nigerian lawyer, public servant and administrator. She is the immediate past Director General and CEO of National Pension Commission, (PenCom). She was a member of Pension Reform Committee of 2004 that introduces contributory pension scheme in Nigeria. In May 2019, she was appointed as the Head and Senior Director of the AfDB's Africa Investment Forum. She is the pioneer member of the London stock exchange Africa Advisory group. In 2004, she became the pioneer Legal Adviser to PenCom in Nigeria. On the 14


Regional Director, West Africa, The Ford Foundation (Nigerian ICON)


With over 20 years in the social change sector, Aniagolu-Okoye is a respected leader on the African continent who brings many years of extensive experience leading diverse international development organizations, and managing country programmes, donor projects and country strategies in West Africa and across Africa. As the Ford Foundation Regional Director, she oversees the foundation’s local team, external relations and administrative operations in West Africa. She also leads on program strategy development and implementation in the .

Omoyemi Akerele

Founder, Lagos Fashion Week (Nigerian ICON)


The founder and artistic director of Style House Files, a creative development agency for Nigerian and African designers, Omoyemi Akerele is widely regarded as a driving force behind Nigeria's burgeoning fashion industry. Style House Files works with Nigerian brands on image, creative direction, brand positioning and retail strategies. Akerele also helps brands gain essential international exposure through showcases at Pitti Immagine in Italy, and through Lagos Fashion and Design Week. Founded by Akerele in 2011, LFDW runs a four-day schedule featuring a

Dupe Olusola

leader, CEO, Transcorp Hotels (Nigeria ICON)


Dupe Olusola is a dynamic, results-oriented leader with a successful track record of building profitable businesses and delivering superior performance. Dupe has over 22 years corporate experience spanning various sectors locally and internationally. She has deep knowledge of several corporate and retail market economics with expertise in creating vision, identifying opportunities, creating high quality products and services, delivering strong revenues and profits, and positioning start-ups and existing businesses for sustainable global growth in

Chizor Malize

CEO, FITC Nigeria (Nigerian ICON)


Chizor is the Managing Director/Chief Executive Officer of Financial Institutions Training Centre (FITC). She has over two decades of professional experience that cuts across marketing, business process reengineering, market growth strategy, reputation management and business consulting. She has led various strategic and transformational projects in the financial services sector, local and international, in strategy, product marketing, electronic banking, retail, wholesale, private

Bolanle Austen-Peters

CEO Terrakulture (Nigerian ICON)


Bolanle Austen-Peters has a master’s degree in International Law from the London School of Economics and Political Science and a Law degree from the University of Lagos. She worked as a Lawyer with the United Nations before starting the renowned cultural hub; Terrakulture in 2003. She has featured three consecutive times in Forbes Afrique as one of the most influential women in Africa. Also described by CNN as the "woman pioneering theatre in Nigeria" she has received wide

Carol Abade

CEO, Exp Agency (Kenyan ICON)


Kenyan-born Carol Abade is the Group CEO of EXP. A Pan African Experiential marketing and sponsorship agency. After co-founding a company called Direct Marketing Communications, Abade joined forces with Group Africa Marketing to form EXP, which now has operations in more than 19 African countries. Since first becoming interested in experiential marketing, Abade has been actively involved in the launch of Exp in 15 countries over the last 20 years and considers this one of her greatest

Uche Pedro

Founder BellaNaija (Nigerian ICON)


Uche Pedro has spent the last decade in digital entrepreneurship as the Founder of BellaNaija, Africa’s leading lifestyle and advocacy digital media company with a community of over 5 million Africans on the continent and in the diaspora. She co-founded PVCitizen to encourage millennials and Generation Z Nigerians to register, vote, and become active citizens. PVCitizen’s first impact campaign leading up to the 2019 elections in Nigeria achieved a reach of 200 million impressions across social

Ruth Osime

Editor, ThisDay Style (Nigerian ICON)


As Fashion Director / Executive Editor of Nigeria’s leading fashion and lifestyle magazine pullout, THISDAY Style, Ruth Osime is widely regarded as one of the most influential figures in the Nigerian fashion industry. Her impact has led to the discovery of new fashion talents and created a platform for the established ones to be recognized globally. With her footprint across sub-Saharan Africa, it is no wonder she is constantly referred to as Nigeria’s own Anna Wintour.

Mo Abudu

Media Mogul (Nigerian ICON)


Mo Abudu, CEO of EbonyLife Group has made her mark through various endeavours in the corporate world; she has been described by Forbes as "Africa's Most Successful Woman". Abudu oversees all the divisions of the EbonyLife Group which include EbonyLife TV, EbonyLife Films, EbonyLife Studios, EbonyLife Creative Academy and EbonyLife Place, Nigeria’s first luxury entertainment resort. She has Produced several highest grossing blockbusters to include:

E.A.T.O.W ICONS 2022

Get to meet Our Influential Icons From Different Walks of Life

Juliet Ibrahim

Actor, Author, MC, Film Director/Producer, Influencer(Nigerian ICON). .


Juliet Ibrahim is a Bilingual multiple award-winning Actor, Author, Film Director/Producer, Travel Influencer, Compere, Humanitarian and Activist. Ms Ibrahim started out as a model in the 2000s, walking the fashion runway and being the face of major brands in West Africa. In 2004, she made her film debut in Crime to Christ and immediately became the toast of filmmakers in Africa, going on to feature in over 100 productions to date and earning the 2010 Ghana Awards Best Lead Actress in a movie. She made her directorial debut with a reality series, Every Woman Has A Story and has production credit for films such as The Number One Fan and Shattered Romance, both of which enjoyed critical success in Africa. She has also released multiple tracks in her career featuring many of the top Afrobeat musicians. The mother of one was born in Ghana and raised in Liberia, Ivory Coast, Ghana and Lebanon. She is a graduate of the Ghana Institute of Languages, the International School of Aviation and has attended the Ghana Institute of

Stephanie Busari

Pioneer and head of CNN's first digital and multi-platform bureau in Nigeria. journalist and editor newsroom leader


Stephanie Busari is the pioneer and head of CNN's first digital and multi-platform bureau in Nigeria. She is a two-time Emmy nominated journalist and editor. > > Stephanie is a skilled and experienced newsroom leader who reports on-air for CNN International and has a strong track record of delivering impactful journalism in multiple formats. > > She began her career as a news reporter in the early 2000s, swiftly building her reputation as an intrepid storyteller. Living in Belfast during the Northern Ireland Troubles, she interviewed a crucifixion victim and paramilitaries. > > In 2002, Stephanie was one of the first British journalists to cover the futile postcode warfare central to knife crime in Britain. crime in Britain. Since then, her interview guests have ranged from Hollywood celebrities to global dignitaries such as US Secretary of State Anthony Blinken and many more. After a short stint at BBC News, Stephanie joined CNN International in 2008. Her excellence in journalism was rewarded
President and Founder of the Grow Unite, Build, Africa (GUBA) Enterprise brand.
Mrs Dentaa Amoateng MBE is the President and Founder of the Grow Unite, Build, Africa (GUBA) Enterprise brand. GUBA is a social enterprise organisation dedicated to the advancement of diaspora Africans and Africans back home through various socio – economic programs and initiatives. Prior to her establishment of the GUBA Enterprise, Dentaa was first introduced to the viewing public in 2006 with her hit TV show ‘The Dentaa Show’. The Dentaa Show which still airs today on Fox Life Africa is an entertainment program filled with exclusive and educative interviews from global dignitaries. She currently serves on many reputable boards including the Ghana Tourism Authority and has been instrumental in attracting tourism and business to Ghana. Dentaa is a humanitarian and consistently advocates for African businesses and unity within our community. n June 2013, Dentaa was announced as the winner of the annual African Women in Europe (AWE) Award, for her work in promoting Ghanaian achievement in the UK

Peace Hyde

Producer multi hyphenate, TV Host, Creator, Journalist and Activist.


Peace Hyde is an award-winning producer multi hyphenate, TV Host, Creator, Journalist and Activist. She is the creator and executive producer of Netflix’s first Africa reality tv series, Young, Famous and African as well. Media and Partnership and the West African Correspondent at Forbes Africa. the Head of Digital Peace is the creator, producer as well as the host of two leading flagship talk shows, Forbes Africa’s My Worst Day with Peace Hyde (3 seasons), the only show that speaks to billionaires and Forbes Woman Africa’s Against the Odds (2 seasons) on the CNBC Africa channel on DSTV. She is also the producer of the award winning Vice News documentary, “Inside Nigerias push to end police brutality” The documentary is a winner of the TopShorts film festival award as well as a winner at the Los Angeles Film Festival. She also hosted her own talk show, Friday Night Live which run for 4 seasons as well as the hit music talent competition in Ghana, MTN Hitmaker for 3 seasons. Named by CNN as Ghana’s most successful media

Kemi Ajumobi

Associate Editor, BusinessDay Media Limited, Radio Host, Award Winner


Kemiajumobi, called 'Inspiring Woman Series With Kemi Ajumobi', where she has conversations with women of substance who have inspiring stories to share and motivate the womenfolk. She is also in charge of the weekly back page column called Women In Business, where she profiles outstanding women in various fields of business and profession. Kemi is a member of the Editorial Board in BusinessDay. She is the initiator and coordinator of the annual Inspiring Woman Series Conference currently in its 10th year, where various distinguished women of substance come together to learn, network and share their experiences to inspire other women. Ajumobi expanded her passion for womenfolk to radio, in order to reach more women by anchoring her own radio show called 'Inspiring Woman with Kemi'. The show has been on 92.3 Inspiration FM and 99.3 Nigeria Info.

Tola Onigbanjo

Co-founder of "Women4Africa Mentor, Advisor and an Author


Tola Onigbanjo , Aka Wisetola, A British-born Nigerian entrepreneur who has a passion for women and empowerment, .is the Co-founder of "Women4Africa. (which was dubbed the largest gathering of African Women in Europe), The Solid Woman and The Listeners101” a non for profitt organisation designed to 'Listen' to young people aged 11-26. Her passion for women and youth can be seen in every project she embarks upon. In her over 20 years  functioning as a Mentor and Advisor , Tola has mentored hundreds of young people and women across the UK. A former radio presenter, Tola is still very active in the African entertainment scene and her passion for promoting the afrobeats culture recently got her the nickname 'Godmother of Afrobeats'. Also an author of a parenting book "Steps - It's Time To Quit Step-parenting and become a Parent", Tola has been called in her capacity as a parenting expert to feature on SKY Sunrise wil Eamon Holmes and various other TV shows.



Our Advisory Board & E.A.T.O.W Team

A very special thanks to our Sponsors, Supporters
  and Partners. We sincerely appreciate you.