EMPOWERING THE POWER HOUSES

A ground-breaking mastermind masterclass series thoughtfully curated for both makeup powerhouses and up and-coming talents. This immersive experience unfolds over three separate days, focusing on empowering attendees from Nigeria,Ghana and Uk respectively

For emerging talents in Nigeria, Ghana and UK. This day is designed to spark inspiration and provide practical insights into the business side of makeup industry. Our lineup of successful & up-and-coming industry experts will share their journeys, offering relatable experiences and valuable lessons. Learn about leveraging social media, establishing a unique brand identity, and overcoming the initial hurdles in this dynamic industry.

HEADLINE SPONSOR

Beauty By AD, founded by Adeola Adeyemi after discovering the lack of inclusion and quality in most beauty products during her time as a makeup artist, which inspired and led to the conception of the brand. As the Founder and CEO of Beauty By AD, their mission is to ensure that all race, age and gender all over the world no matter the skin type and undertones can enjoy affordable luxury and to be an essential to them by providing innovative and quality products to cater to all beauty needs locally and across the border. The makeup brand is currently No1 across Africa

OUR STORY

In 2021, we pioneered our first trade mission to Lagos, Nigeria, in partnership with the Department for International Trade and realised we can to do a lot of business with women in the makeup industry across Africa. Our Founder Eryca Freemantle Global Makeup Strategist with 40 years experience within the industry created the very first global make up awards for Africa and decided it must be take place in Nigeria.

MASTERMINDS

Deola Chizoba Adeyemi CEO Beauty By AD

Beauty by Ad is owned by Adeola Chizoba Adeymi aka Diiadem. She started modelling and video vixen career in 2008. Later in 2016, the former video girl opened her own brand called Beauty By AD.Following her huge transformation, Diiadem became an influencer for popular fashion and beauty companies.

Eryca Freemantle Global Makeup Strategist

Founder of E.A.T.O.W and is sought after by leading professionals in the beauty & makeup industry’s for career advice and strategic endeavours. A former makeup artist and educator she consulted for many brands and played an integral part in the development and launch of several makeup products. She sat on the board of advisory for London College of Fashion.

Michael Nkrumah Founder of Sigma Health & Beauty

Dr. Michael Nkrumah, the visionary founder of Sigma Health & Beauty and the CEO of Maybelline New York, has steered the company to prominence in the Ghanaian cosmetics industry. Nkrumah has cultivated a team of over 20 highly trained professionals. Notably, he holds the prestigious position as the CEO of Maybelline New York in Ghana representing West Africa

Nicole Harding CEO Celfie Cosmetics

Nicole Harding is an exceptional leader and the CEO of Celfie Cosmetics, a renowned global beauty brand with a strong presence in multiple countries, including Nairobi, Kenya, Canada, and Sweden.

Hailing from Brooklyn, New York, where the brand was born, Nicole has spearheaded Celfie Cosmetics remarkable growth and success.

Bolaji Olatoye CEO Altitude A.I Consulting

Bolaji Olatoye is a seasoned sales automation specialist with a two-decade track record of successfully implementing multi-million dollar technical solutions for major investment banks. His achievement to date is driving $6 million in sales for a tech startup. His accomplishments underscores his value as a strategic professional in the technology and finance sectors.

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